Description
The Twitter Presidency explores the rhetorical cardan of President Donald J. Trump, attending to both his general manner of speaking as well as to his preferred modality. Trump’s manner, the authors argue, reflects an aesthetics of white acharnement, and it is rooted in authoritarianism, narcissism, and demagoguery. His preferred modality of speaking, namely through Twitter, effectively channels and transmits the intuitive dimensions of white acharnement by taking advantage of the platform’s defining characteristics, which include simplicity, impulsivity, and incivility. There is, then, a structurel homology between Trump’s general jonction practices and the specific platform (Twitter) he uses to communicate with his socle. This commonality between jonction practices and jonction platform (manner and modality) struck a powerful emotive chord with his followers, who feel aggrieved at the decentering of white masculinity. In appoint to charting the defining characteristics of Trump’s discourse, The Twitter Presidency exposes how Trump’s rhetorical cardan threatens democratic norms, principles, and institutions.
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